Korean Society and Lilly Partner on Obesity Care Campaign
The Korean Academy of Family Medicine and Lilly Korea signed an agreement to strengthen evidence-based obesity diagnosis and treatment in primary care.
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The Korean Academy of Family Medicine and Lilly Korea signed the memorandum of understanding in Seoul on September 30 and announced it on October 6. Their campaign treats obesity as a chronic disease requiring clinical diagnosis and long-term care rather than solely as a matter of personal will or lifestyle.
Campaign centered on primary care
The two organizations created the campaign for physicians affiliated with the Korean Academy of Family Medicine who see patients in primary-care settings. They aim to establish obesity care based on standardized guidance and clinical evidence.
Education and clinical support planned
Lilly Korea and the academy plan physician education, academic information sharing and clinical support activities. Lilly Korea will participate in planning and carrying out the campaign, while both organizations will work toward a more systematic environment for obesity management.
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